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The Twee collection offers vintage garments with a sweet, picturesque charm. Delicate, aesthetically pleasing designs evoke 90s and 2000 retro fashion, ideal for a tender yet sophisticated look. Find vintage clothing in our online store that highlights the originality and charm of a twee style, perfect for those seeking a romantic touch in their outfit.
Twee style is based on sweetness, aesthetic naiveté, and retro inspiration (primarily from the 1950s and 1960s). It includes pleated skirts, baby doll collars, fitted cardigans, and soft prints (polka dots, small flowers). It's associated with indie pop culture and films with a romantic aesthetic.
The term comes from the childlike pronunciation of "sweet." It describes something very tender or innocent, bordering on candor. In fashion, twee is identified with the idea of dressing "pretty" and nostalgic, with a touch of idealistic fantasy.
It gained widespread popularity between 2010 and 2012, when fashion blogs and networks like Tumblr boosted its presence. However, it had already existed in previous decades, to a lesser extent, as it connects with mod and vintage aesthetics.