Friends, after the recent Gucci Ancora show and the Prada show in Milan, two concepts are very clear to us: the first and most important is that clothing has no gender and the second is that the Corporate Core is back; We are going to review in depth and explain elements of the parade and what this trend is about for 2024.
It is curious to say the least, and equally striking, the setting that Prada chooses to locate its "office" and what Miuccia has done has been to add naturist elements to an office setting and in this way merge totally opposite spaces; choice that has given a lot of talk and has generated disappointments since the proposed collection and the setting, critics say, do not have a common link; But we do see winks, such as adding earth tones, blues, etc. to office looks or adding pool caps, uniting a bit with a natural element that can be water.
But what is worth highlighting in our opinion is how the brand manages to generate a new trend linked to the corporate core but providing freshness in this case with casual looks and different cuts. We see the use of blazers, the main element of corporate looks, but added in a casual way or with different Barbour- type cuts; In this drop we present different jackets with different materials, groundbreaking cuts that can make our office looks not become something boring, but quite the opposite, something to experiment with and have fun with.
Something that Prada also does is blur that line and the concept of an office suit by including denim elements in its looks, and we were not going to be less girls, we have included fun denim blazers with pinstripe effect stripes to create a more casual corporate look and in harmony with nature.
Within the corporate core we can find several branches: the corporate core as such, whose main elements are suits, ties and briefcases.
Or the Corporate Siren, a style whose greatest exponent was Gisele Bundchen in the film The Devil Wears Prada ; Elements such as the on-trend Miu Miu bayonetta glasses or secretary bows are key pillars of this trend, in addition to pencil skirts and knit cardigans.
